Managed hosting from
£45/month +VAT
Medium resource profile: 2 vCPU, 4 GB RAM, 20 GB SSD storage. Typically suits marketing teams with lists of up to 100,000 contacts. Deployment, upgrades, daily backups, monitoring, SSL and UK hosting included, with no per-user fees. How our pricing works
Marketing automation you own, not rented by the contact.
Hosted marketing platforms charge by the size of your audience. The more people you reach, the more you pay, and your entire contact database lives in someone else's cloud under their terms. Mautic is the open source alternative: a complete marketing automation platform that runs email campaigns, landing pages, forms, segmentation and lead scoring, self-hosted so every contact and every interaction stays on infrastructure you control. Node deploys and manages Mautic as a production service hosted in the UK, with the deliverability and integration engineering that turns it into a dependable part of your marketing stack.
What Mautic is
Mautic is an open source marketing automation platform that covers the work most teams pay a SaaS suite for. It builds and sends email campaigns, runs multi-step nurture journeys triggered by behaviour, and hosts landing pages and forms that capture and qualify leads.
Underneath that sits a contact database with segmentation and dynamic lists, lead scoring that ranks contacts by engagement, and campaign builder logic that moves people through journeys based on what they do. Mautic tracks visitor activity on your website, ties it back to known contacts, and reports on campaign performance, so marketing decisions are made on real engagement data rather than guesswork.
The result is a full marketing automation capability with the same day-to-day experience your team expects, and a fundamentally different ownership and cost model underneath.
Why Mautic with Node
No per-contact pricing - hosted platforms charge by list size, so success costs you more every month. Mautic has no per-contact licence. A managed deployment is a predictable cost that does not climb as your audience grows.
You own your audience - your contact data, behavioural history and campaign content live on UK infrastructure you control, in open formats, never locked inside a vendor you cannot leave without a painful export.
Deliverability, engineered - we configure SPF, DKIM and DMARC, manage sending reputation and warm-up, and monitor bounces and complaints so campaigns reach the inbox instead of the spam folder.
Built to integrate - Mautic connects to your website, CRM and analytics through its API and tracking, so marketing, sales and reporting work from one shared view of the customer.
Campaigns, journeys and lead scoring
The point of marketing automation is to do the right thing at the right time without a person doing it by hand, and Mautic's campaign builder is where that happens.
Behaviour-triggered journeys - campaigns start from an action: a form submission, a page visit, a link click or a list membership, then branch based on what the contact does next, so a new lead and a long-term subscriber are treated differently.
Segmentation that updates itself - dynamic segments move contacts in and out automatically as their attributes and behaviour change, so your targeting stays accurate without manual list maintenance.
Lead scoring - points accrue from the actions that matter to your business, surfacing the contacts who are ready for sales and feeding that signal into your CRM.
Landing pages and forms - build and host the capture pages and forms that feed the whole machine, tracked end to end so you can see which sources and campaigns actually convert.
How Mautic fits with the rest of your platform
Mautic works best as part of the wider open source platform Node manages for you. We connect it to EspoCRM so marketing-qualified leads and their full activity history flow straight to your sales team, and to Matomo so campaign performance and on-site behaviour share one privacy-first analytics view. Access is governed through Keycloak single sign-on so your marketing team logs in centrally and leavers lose access immediately, and the platform is watched continuously by our Zabbix and Grafana monitoring.
Open source Mailchimp and HubSpot alternative
Mautic is the open source alternative to Mailchimp and HubSpot Marketing. It delivers the same marketing automation, email campaigns, landing pages, forms, segmentation, lead scoring and behaviour-triggered journeys, but self-hosted, so you own your contact database and you do not pay by the size of your audience.
| Mailchimp / HubSpot Marketing | Mautic | |
|---|---|---|
| Cost model | Per-contact pricing that rises as your list grows | No per-contact licence, one predictable managed fee |
| Data location | Vendor cloud on their terms | UK infrastructure you control |
| Feature gating | Automation and reporting held behind higher tiers | Full platform available, nothing gated |
| Customisation | Limited to what the vendor exposes | Open source, adaptable to your campaigns and data |
| Lock-in | Export is painful and audience stays with the vendor | Open formats, your contact data leaves cleanly whenever you want |
The marketing bill that scales with your list - per-contact automation pricing looks reasonable at a few thousand contacts and painful at a few hundred thousand. It charges you more precisely as your marketing succeeds, and it keeps your audience locked in a platform you do not control. A managed Mautic platform from Node replaces that recurring per-contact cost with a predictable managed service, keeps your contact data on infrastructure you own, and gives you the deliverability and integration engineering that makes self-hosted marketing automation genuinely dependable.
Adoption and community
10,000+ GitHub stars The Mautic project states that more than 40,000 companies use the platform, and its site names users including the European Union Aviation Safety Agency (EASA).
“Mautic is pretty good opensource replacement of MailChimp.”
Hacker News
“I'm leaning towards using AWS SES and Mautic for automation. Mautic is open source and can replace these overpriced UIs.”
Hacker News
“Check out Mautic. You can self host and connect to AWS SES for a very low cost solution.”
Hacker News
Quotes are from public community discussions, linked to their original sources.
Frequently asked questions
What is Mautic?
Mautic is the leading open source marketing automation platform. It runs email campaigns, drip and nurture journeys, landing pages and forms, contact segmentation, lead scoring and campaign reporting, and it can be self-hosted so all of your contact data stays on infrastructure you control. Node Digital deploys and manages Mautic as a production service for UK organisations.
Is Mautic a good alternative to HubSpot, Marketo or Mailchimp?
Yes. Mautic covers the core of marketing automation - email, landing pages, forms, segmentation, lead scoring and multi-step campaigns - without the per-contact subscription pricing those platforms charge. As your list grows, a hosted SaaS bill grows with it, while a managed Mautic platform from Node stays a predictable cost and keeps your audience data in your own hands.
Will marketing email from Mautic reach the inbox?
Deliverability is the difference between a marketing platform that works and one that lands in spam, and it is exactly what we manage. We configure SPF, DKIM and DMARC, manage sending reputation and warm-up, integrate a reputable delivery route, and monitor bounces and complaints so your campaigns reach the inbox.
Does Mautic integrate with our CRM and website?
Yes. Mautic tracks visitor behaviour on your site, captures leads through forms and landing pages, and syncs contacts and activity with CRMs and other systems over its API. We commonly wire it to EspoCRM and to your analytics so marketing, sales and reporting share one view of the customer.
Who hosts and supports Mautic in the UK?
Node Digital runs Mautic as a managed service on UK infrastructure or in your own cloud, handling deployment, deliverability, upgrades, security, backups, monitoring and integration with your website, CRM and identity systems.
Is Mautic a good open source alternative to Mailchimp and HubSpot Marketing?
Yes. Mautic is the leading open source alternative to Mailchimp and HubSpot Marketing. It runs email campaigns, landing pages, forms, segmentation, lead scoring and multi-step nurture journeys, without the per-contact subscription those platforms charge, and it can be self-hosted so your entire contact database stays on infrastructure you control.
Can we migrate from Mailchimp or HubSpot to Mautic?
Yes. Mautic can import contacts, segments and campaign content, and Node Digital plans and runs the migration, including deliverability setup, so your audience and journeys move across cleanly. Because Mautic stores data in open formats on infrastructure you own, you are not locked into a vendor and can leave without a painful export.
Talk to us about marketing automation.
Drop us a line and our team will discuss your audience size, campaign needs and how a managed Mautic platform can replace your per-contact marketing subscription.
Our heritage
These projects were delivered by Tokyo Digital, acquired by Node in May 2023 and now a wholly owned subsidiary of Node DT Group. The same team builds and runs the Node platform today.